Blog Archives

How to generate more business with your web copy by asking one simple question

Your web copy can generate more business. But it doesn’t… Know why? Because you’re not asking yourself one simple (but crucial) question. (And it makes all the difference in how you approach your web copy). …It’s not: Who is my

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Posted in Copywriting

Headline Writing: Use the 4 U’s to Turn Your Readers into Customers

You’re probably interested in getting:  More subscriptions More sales And ultimately more money… …from your ads and blog posts, right? But only 1 out 5 people bother to read your copy after seeing the headline. So only 20% of your

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Posted in Blog Post Writing, Copywriting

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